Best Web-Based Local SEO Software of 2025

Semrush, a SaaS platform for online visibility management and marketing content, ensures that businesses get measurable results through online marketing. Our software helps businesses of all sizes to optimize their visibility on key channels and create engaging user-generated content. Our data helps users discover great growth opportunities. Workflow and tracking solutions allow them to run experiments continuously, and measure results more accurately. Discover the marketing strategies and tactics of your competitors. Analyze the traffic on any website. Unveil competitor promotion strategies. Get ideas to increase your market share. Discover keyword & backlink gap. Find out how to reach more customers for less money. Find the best keywords to use in every PPC campaign. Monitor the landing pages and ad copy of your competitors. Optimize your advertising spend (at the local level). Analyze Google Shopping campaigns.

Please also update our description as follows: Birdeye is the top-rated reputation, social media, and customer experience platform for local brands and multi-location businesses. Over 150,000 businesses leverage Birdeye’s AI-powered platform to get found online, improve online reputation, streamline social publishing, connect through digital channels, and deliver a wowing customer experience.

Seobility crawls all pages linked to your website to check for errors. Each check section displays all pages that have errors, problems with on-page optimization, or issues regarding page content such as duplicate content. You can also examine all pages in our page browser to find out the problems. Each project is continuously crawled by our crawlers to monitor the progress of your optimization. If server errors or major problems occur, our monitoring service will notify you via email. Seobility provides an SEO audit and tips and tricks on how to fix any issues found on your website. These issues can be fixed by Google to make sure it can access all your relevant content and understand its meaning in order for it to be matched with the right search queries.

The Marketing Operating System (MOS) from SeoSamba is a cloud-based marketing software that's ideal for both small businesses and multi-location enterprises. Your SeoSamba Marketing Opera System includes a number of high-performance tools that will help you build a strong, no-nonsense digital presence. You can access SEO tools, Google and Facebook review tools, email marketing tools and social marketing tools including a smartphone app, VoIP telephony, call tracking tools and text marketing and messaging tools. SeoSamba MOS seamlessly integrates to SeoToaster Ultimate CRM. It also features two companion mobile apps, a social media and lead & CRM app to help you manage your business while on the move. Solution providers can private-labeled SeoSamba MOS.

Synup OS is a unified operating system designed for marketing agencies to manage sales, clients, and service delivery, all from a single platform. It helps agencies increase revenue, improve retention, and eliminate the need for multiple disconnected tools. With a suite of white-label local marketing apps for listings, reputation management, and social media, Synup enables agencies to provide essential SMB marketing services at no additional cost. Powered by AI-driven automations, churn forecasting, and centralized client data, Synup simplifies pipeline management, campaign tracking, billing, and upsell identification. Whether you manage 10 clients or 10,000, Synup empowers agencies to deliver stronger local marketing results and a seamless client experience—all within one powerful platform.

WebCEO, a suite of SEO software tools, automates business marketing to dominate the niche. WebCEO's interface is intuitive and allows users to quickly access information about different campaigns and efforts. WebCEO integrates 24 online SEO Tools that every SEO user needs to perform website audits and analysis as well as keyword research, domain analysis, safe link building and other tasks. WebCEO also offers White-Label SEO tools, which allow users to restrict or grant full access only to their clients or colleagues.

SE Ranking is a cloud-based, all-inclusive search engine optimization (SEO), platform for webmasters. SE Ranking is intuitive and easy to use. It offers a complete set tools for tracking keyword positions, site auditing and analyzing competitor SEO strategies and PPC strategies. Keyword suggestion and grouping, website rank, backlink monitoring and automated professional reporting. SE Ranking allows users to track their website's keyword ranking across multiple countries, cities and regions. This is done in real-time on Bing, Google and Yahoo.

Introducing GMB Briefcase: Your Comprehensive Local Listing Management Software for Local SEO GMB Briefcase is your all-in-one solution for mastering Google My Business and excelling in local search. Our platform provides essential local SEO tools to optimize and manage your business listings with ease. GMB Posting: Schedule and post updates, offers, and events to engage your audience effectively. Review Management: Centralize review monitoring and responses to boost your online reputation. GMB Insights: Access detailed analytics to understand customer interactions and improve your strategy. GEO Rank Checker: Keep track of your local search rankings and refine your tactics to stay competitive. Q&A Management: Ensure accurate and timely responses to customer inquiries for up-to-date information. GMB Chatbot: Automate customer interactions, appointment scheduling, and information delivery round the clock. Reputation Management: Track brand mentions and manage feedback to maintain a positive image online. Elevate your local business listings with GMB Briefcase and achieve significant results. Discover new growth opportunities in local search today.

Google employs machine learning to interpret the context of various content pieces. With our tool, you can craft content that is optimized for Google rankings! We provide an advanced content editing solution for AI that accommodates 60 different languages. Our platform stands out among competitors, allowing you to examine your website's content and benchmark it against the leading results on Google. This tool enables you to identify both the strengths and weaknesses of the keywords in your articles as well as those of your competitors. Plus, it streamlines your writing process, significantly reducing the time spent on content creation, ensuring you produce high-quality articles efficiently.

Rank Ranger's Search Engine Rank Tracker provides comprehensive, daily rank reports for keyword rank on desktop and mobile on 500+ search engines around the world. It also offers additional insights on Google such as SERP snapshots and local rank, as well as a Featured Snippets tool. All reports, including many third-party integrations (e.g. Google Analytics, Search Console and Google Business, Yext and a variety PPC, social analysis, call tracking and email marketing tools), are automatically fed to white label marketing dashboards that are designed to impress. Additional features include an SEO suite including Rank Insights (fluctuations and SERP Features), Site Audit, Keyword Research and Site Explorer with Competitor Intelligences. Developer APIs and custom plans can be requested.

AccuRanker stands out as the world’s fastest and most precise keyword rank tracking tool, specifically crafted to assist individuals and businesses in enhancing their search engine optimization and expanding their online presence. This cloud-based platform offers robust analytics and is supported by a powerful infrastructure, making it the top preference for SEO agencies and professionals seeking reliable, actionable insights on demand. One of AccuRanker's most impressive capabilities is its ability to provide instant and real-time updates on keyword rankings for both Google and Bing, which not only gives users a competitive edge but also allows them to monitor local search performance and their current standings. Whether tracking local or global rankings, mobile or desktop usage, and various SERP features, AccuRanker comprehensively covers all aspects, including insights into the top 10 competitors in organic search results. With such extensive tracking capabilities, users can make informed decisions that drive their digital marketing strategies forward.

Beste Value Local SEO Discover superior value in local SEO with GMBapi.com – the top choice for optimizing visibility in large, multi-location Google Business Profile accounts. Embraced by SEO/SEA agencies, freelancers managing SMEs, and direct clients, our platform simplifies local brand management. Easily post content, products, services, and (bulk) photos, gaining a comprehensive overview of Local Search priorities. Monitoring performance is a breeze, aided by A/B testing for strategic decisions in maximizing local visibility. Elevate brand reputation with insightful reports, AI-powered review replies, competitive analysis, and deep insights into deleted reviews. Seeking value, Google platform visibility, and expert service? Partner with us for a free two-week trial and unbeatable pricing!

RankingCoach is a complete digital marketing tool for small businesses. This app covers all aspects of online marketing. It can help you improve your search rankings, create high-performing Google Ad Campaigns to increase traffic and leads and manage social media profiles, reviews, and local directory presence. You can also monitor competitors and market conditions. This can be done by small business owners in a matter of minutes each week. It will help boost their business, attract new clients, and keep them ahead of the rest. The App's Facebook-like feed with local market information and competitor analysis makes online marketing engaging and simple to understand. Even for those with no experience in Digital Marketing, it is possible to start a business.

BrightLocal simplifies local marketing for businesses. Its comprehensive platform equips small to medium-sized enterprises, SEO agencies, and businesses with multiple locations with essential tools for thriving in local search, such as: - Reputation Manager: Effortlessly grow, monitor, and respond to your reviews from a single dashboard. - Local SEO Audit: Keep track of your positions in local search engine results pages and visualize your success. - Citation Tracker: Discover your business's online presence, identify duplicate listings, and analyze competitors' locations as well. Additionally, BrightLocal offers citation building services, ensuring your business gets listed on relevant websites. You can explore the full capabilities of BrightLocal completely free for 14 days, with no credit card required, allowing you to experience the platform's benefits firsthand. By taking advantage of this trial, you can determine if it meets your local marketing needs.

Moz Local makes it easy to manage your local business listings, reputation on Google, Facebook, and other sites. This helps consumers find your business and make them choose it. You can manage your listings automatically, delete duplicates, distribute location data, and manage your reputation. You can also respond to reviews and post updates. Maximize your online presence, increase your visibility in local searches, and do so with minimal effort.

Vendasta is a platform that can be rebranded to allow companies to sell digital solutions for SMBs. Publishers, broadcasters, financial institutions and telcos can use Vendasta to streamline their sales process, increase their client base, and generate recurring monthly revenue. The platform provides access to a multitude of digital marketing and business productivity tools, including marketing automation, robust CRM and a client-facing portal. All this is done under one login. You can create a custom experience for your business using the Vendasta Platform.

Transform feedback from likes, listings and comments into competitive advantage. Reputation is used by the world's most successful brands to build strong relationships with customers and communities. Online reputation management was invented by us and we are again leading the industry through our Reputation Experience Management platform (RXM). All in One Platform: From Reviews to Surveys and Social to Business Listings, Reputation platform gathers all your feedback into one platform. It also creates one tool that tracks all the metrics that are most important to you. Actionable Insights - Our advanced online reputation management platform provides companies with the tools to anticipate customer concerns and business needs. Your Data, Your Way: Create custom views and reports to discover what is most important. You can also import data from other sources to see everything in one location.

In today’s fast-paced digital world, small businesses often face significant challenges in gaining visibility on Google and other local search platforms. This limited visibility can prevent these businesses from connecting with potential customers precisely when they're needed most. At Local Siren, we specialize in enhancing your business's online presence to not only make you visible but also ensure you stand out in local search results. Our expertise allows you to concentrate on your core activities—serving your customers and expanding your business—while we handle the intricacies of local SEO. Let us help you engage with your community and ensure your services are prominently displayed where it matters most. Partner with Local Siren and make your mark in the local marketplace.

Mangools offers a range of SEO tools that are super-user-friendly. It covers everything from keyword research, rank tracking, competitor analysis, backlink analysis, and keyword research. The package includes tools and a browser extension. 1. KWFinder is a popular keyword tool that provides accurate keyword difficulty, precise SEO data, and search engine results for more 50k locations. 2. SERPChecker displays search results for more 50k locations, including their impact on organic search results. It also provides 45 SEO metrics that you can compare with your competitors. 3. SERPWatcher allows you to track both desktop and mobile ranks. It provides aggregate metrics, daily updated ranks, and charts to quickly view the overall ranking progress. 4. LinkMiner allows you to see the anchor texts of the referring websites and help you discover the most powerful backlinks from your competitors. 5. SiteProfiler is an SEO analysis software that provides all the necessary SEO metrics and insights under one roof. AI Search Grader by Mangools is a tool that helps businesses analyze their performance in AI search engines, providing insights into visibility, ranking, and overall search presence. With the ability to track multiple AI models like ChatGPT and Google Gemini, it gives users a comprehensive view of how their brand appears in AI-driven recommendations.

Companies of all sizes—from single location shops to Fortune 500 international brands—use LocalClarity's platform to enhance local search discovery, improve brand reputations, and engage customers. Core Offering: * Review Management * Local Listings * Local Social * Search Insights * Report Distribution * Competitor Tracking Distinctive Capabilities: * Image Management * Bulk listing via Spreadsheet * Review Sentiment & Emotion * Automation Engine * Generative AI Responses * App & Software Reviews * Language Workflows * Auto Response

iSpionage serves as a powerful platform for competitive research and monitoring tailored for digital marketers aiming to enhance their standing in the search marketing arena. Over 35,000 clients have leveraged iSpionage to elevate their SEO and SEM efforts. Its distinctive features enable users to visualize the PPC buyer's journey from initial clicks to final conversions, monitor competitors' offers through landing page intelligence, and track global SEO rankings, among other capabilities. Experience the advantages firsthand. iSpionage offers comprehensive landing page surveillance, website monitoring, and competitive keyword research for marketing teams striving for an edge and keen on observing their leading rivals closely. Additionally, it provides insights into local paid search ad campaigns across various countries, benchmarks of impression share at both local and national levels, and a custom Users’ Journey report that traces ads, keywords, and landing pages. Users can also benefit from monitoring keyword search rankings on platforms like Google and Bing, conducting competitive analysis, and utilizing interactive share of voice tools, while also identifying gaps in content strategy. The platform stands out for its ability to adapt to the evolving needs of digital marketers.

Someone is online, saying something, somehow. Is your brand ready for a response? Consumers trust reviews more than a personal recommendation. Positive reviews encourage people to contact a business by clicking to visit their site, calling or visiting. You can choose which review score and platform you want to highlight. Customised notifications for managers, customers, and brands. Our API allows you to display testimonials and customer reviews on your website.

Leverage this information to identify the key localization opportunities for your enterprise. You'll receive insights regarding keyword frequency and traffic levels for various countries, as well as the relevance of specific keywords. Additionally, you have the ability to analyze your competitors through similar metrics. By initiating a new project, you can receive email updates on any changes to your competitor's site, including new organic or paid keywords, backlinks, and any technical problems they may encounter. Alternatively, you can monitor these aspects for any existing project by simply modifying the URL. Stay vigilant regarding your competitors by obtaining data on the paid traffic they are allocating, which could be vital for your own business strategy. Picture having the capability to scrutinize every keyword and advertisement your competitors are investing in. Seodity automatically evaluates the search engine results pages (SERPs) for all websites, granting you access to both historical and current data. Furthermore, Seodity can alert you about fluctuations in rankings and the emergence of new keywords, keeping you well-informed of industry shifts. Utilizing this comprehensive analysis can provide a significant edge in understanding market dynamics.

Nightwatch addresses the persistent challenge of location tracking that affects nearly every popular rank tracking solution. Now, you can monitor your search engine rankings on all major search engines with precision down to the ZIP code level. With Nightwatch's local rank tracking feature, you can keep tabs on essential keywords in 107,296 locations globally, encompassing both the search engine results pages and map packs. For instance, one client effectively tracks 6,003 locations throughout the United States and Mexico, down to a ZIP code level, enabling them to obtain reliable data across various devices and consistently enhance their strategies. As a result of their efforts, they have experienced a remarkable 22% increase in search referrals over the past three months. You can also track rankings daily on all leading search engines, including DuckDuckGo, and gain comprehensive insights into your position on SERPs, as well as local map results. This capability allows businesses to make informed decisions to enhance their online visibility and performance.

You've come to right place if you want to have access to more enterprise-level SERP data than any other tool. SEO data nerds drool over our Google keyword rank tracker tool. Many SEO keyword rank tracker software only tell you which page is the most popular on your website. We monitor your entire brand, including social media profiles as well as unlimited domain matches. There is a big difference between ranking #1 and being on the first page. Nozzle is a complete serp monitoring tool that allows you to track unlimited competitors without any questions. We'll even let you track as many competitors as you want. The SERP is yours!